ASK US EVERYTHING TO BUILD YOUR BRAND
It’s becoming increasingly complex to build a strong brand and stand out of the crowd. Startups are flooding niche markets and taking market share from both traditional players and other young companies. The globalisation and technology allows anyone to build a brand. We believe that you need access to best possible resources that help you to build and foster your brand.
Some things you could ask
|IS THERE A DIRECT ANSWER TO BUILDING A COMPELLING BRAND?||I HAVE ORGANIZED A DESIGN CONTEST, BUT I DO NOT KNOW WHICH LOGO IS THE BEST. CAN YOU PLEASE GIVE ME SOME ADVICE?||SHOULD I MAKE SURE THAT EVERYONE LOVES MY BRAND?|
|No, every person and every company is different. Every target group is different and so should be your brand. You should treat it individually and receive the best advice.||Yes, we are happy to help. We help you choose the best design and we share our thoughts with you on why a particular design suits your business best.||Do not try to please everyone. Brands should focus on the target audience and not on what your mom likes best – unless she’s your best customer.|
|CAN I CHANGE MY NAME BUT KEEP MY LOGO?||IF I HAVE A LOGO, DO I ALREADY HAVE A BRAND?||SHOULD MY BRAND BE DETACHED FROM MY PERSON?|
|Choosing the right name is very difficult from the start, because you never know what’s coming. Changing a name later, however, is much more difficult.||This requires a clear no in response. You have to establish a brand and work hard on its success. Just having a logo does’t mean you have a brand.||You and your team should identify with your brand. You and your team are your strongest instrument to build a strong brand.|
|WHEN SHOULD I PUBLISH CONTENT ON SOCIAL MEDIA?||I FOUND A COMPANY USING A SIMILAR NAME. WHAT SHOULD I DO?||DO I NEED TO USE THE SAME FONT FOR EVERY PUBLISHED ITEM?|
|There are studies showing that it is important to publish content at certain times of the day and week to increase awareness of your brand.||First, you should assess whether the company is a competitor or just another company. If a competitor or a company in the same industry uses the same name, you should check if you have exclusive usage rights.||It’s important to have a clear and consistent visibility in the market. Make sure you select a font that is unique, but works everywhere.|
Do you want a compelling brand?